Mission of #LandmarkLendsAHand: To give back and be an asset in our community
while promoting the common good of community service by volunteering with local
non-profits.
#TeamLandmark believes that serving our community is
important. The act itself allows for our teams to display acts of service. To
ensure that we are performing successfully, in 2016 we created a Community
Service Committee. The Committee meets each quarter to plan for the events we
will participate in. This allows our team members to have a voice where we
participate and to strengthen our relationships with each other. Our
company-sponsored initiatives show our employees, our residents (and the
public) that we care about the greater good. Volunteering as an office or team
is a great way to build on the culture developed at Landmark. These include working together, having fun,
laughing and being kind to everyone.
Landmark is taking company initiatives a step further and providing team
members with volunteer paid time off which is a benefit that sets our
organization apart in the industry.
The main goal of our community
service initiative, #LandmarkLendsAHand, is to strengthen our community
relationships throughout our portfolio. Teams are encouraged to participate in
service events year-round and there is an annual Volunteer Week for our teams
to volunteer together. We have a long standing partnership with YouthLife and
Sandhills Coalition for Human Care, annually we partner with Angel Tree, Giving
Feast, Toys for Tots, Richmond Conexiones for a coat drive, school supply drive
with Henrico Schools, and Move For Hunger where we collected over 3,000 pounds
of food in September 2018, quarterly we have a blood drive for American Red Cross, work with FeedMore’s Backpack program, and have adopted a street with
Keep Henrico Beautiful, and weekly we have a team of two to deliver Meals On
Wheels. Since 2016, #TeamLandmark has volunteered over 1,547 hours, given over
100 pints of blood, donated over $55,000, and collected over 5,000 pounds of
food. In this time, we have strengthened our relationships with our team and have
made an impactful change in our community.
It’s not only the customers that
make up our community. Other businesses, local government, and neighbors all
take note of how active a company is in the community. Despite the presence of
the internet, the health of a local community greatly influences the well-being
of the businesses within it. Community service not only creates goodwill, it
can improve a business’ prospects and employee recruitment by making the area a
better place to live and work.
In 2018,
#TeamLandmark has volunteered over 515 hours, collected over 3,000 pounds of
food, donated over 100 pints of blood, and donated over $20,000 to the organizations listed below.
YouthLife Foundation | American Red Cross |
Keep Henrico Beautiful | Community Food Collaborative |
Angel Tree | Emily's Bracelets |
Special Olympics | FeedMore |
Giving Feast | Peninsula FoodBank |
Toys for Tots | Richmond Conexiones |
In addition to volunteer work, in 2017 #TeamLandmark
established the first community garden in our portfolio. As of 2019, there are four community gardens in our portfolio.
Community gardens are
communal green, open spaces where residents gather to garden together. These
gardens enhance the quality of life in area neighborhoods in many ways, while
providing a place to learn and share gardening with others. Community gardening
improves people’s quality of life by providing a catalyst for neighborhood and
community development, stimulating social interaction, encouraging
self-reliance, beautifying neighborhoods, producing nutritious food, reducing
family food budgets, conserving resources and creating opportunities for
recreation, exercise, therapy and education. The gardens are available at no
charge to residents and is a first come basis with a contract agreement. We plan to expand to other cities in VA and NC.